Pentacle Research and its subsidiaries and affiliates (collectively, “Pentacle”, “us” or “we”) recognize the importance of your privacy. We are dedicated to respecting your privacy and safeguarding your personal data, defined as any information capable of identifying you as an individual. This Privacy Policy outlines how we manage and protect your personal data in relation to Pentacle’s business activities, client services, subscription services (the “Subscription”), and on our website (the “Site”), applications, and communications that link to this Privacy Policy (collectively with the Site, the “Sites”), in our role as data controllers. For more information on our terms and policies, please refer to our Terms of Use.
Information We Collect
1. Device Information: When you visit the Sites, we automatically gather certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information on the individual web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
Technologies used to collect Device Information include:
2. Subscription Information: When you make a purchase or attempt to make a purchase through the Sites, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), and email address. We refer to this information as “Subscription Information.”
“Personal Information” in this Privacy Policy refers to both Device Information and Subscription Information.
Use of Information
1. Subscription Information: We use the Subscription Information we collect generally to fulfill any orders placed through the Sites (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Subscription Information to:
2. Device Information: We use the Device Information we collect to help us screen for potential risk and fraud (in particular, your IP address) and more generally to improve and optimize our Sites (for example, by generating analytics about how our customers browse and interact with the Sites and to assess the success of our marketing and advertising campaigns).
Third-Party Disclosure
We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties without providing you with advance notice and obtaining your consent. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, provided those parties agree to keep this information confidential. We may also release information when its release is appropriate to comply with the law, enforce our site policies, or protect our or others’ rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
We share your Personal Information with third parties to assist us in using your Personal Information as described above. For example, we use Google Analytics to help us understand how our customers use the Sites and Subscription materials. You can read more about how Google uses your Personal Information here. You can also opt-out of Google Analytics here.
Lastly, we may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to protect our rights.
Please note: This Privacy Policy is written in the English language.
